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Between Branding and Overbranding

Between Branding and Overbranding

SOMEHOW, the Nigerian collective sense of the ridiculous was aroused when former NAFDAC Director General and erstwhile new Communications Minister Dora Akunyili announced upon receiving her latest brief, her plans to rebrand Nigeria.

How much can you tell your spouse?(5)

How much can you tell your spouse?(5)

There is also another very difficult secret a woman cannot tell her husband, and that is when the woman brings an illegitimate child into the family. You know, it is believed that it is only a woman that knows the father of her child because the child belongs to anyone whom she gives it to. These things happen all the time, and the reasons vary from one situation to another.

Another country

Another country

All Akunyili’s costly and noisy rebranding campaign, could not secure the rebranding of the country’s image; Youths like Kevin demonstrate that another country is possible

The ‘Somaliasation’ Of Nigeria

The ‘Somaliasation’ Of Nigeria

For the second year running I have been warned by my kinsmen not to dare come home for Christmas. My family would be easy prey for prowling kidnappers. Now for a rural “boy” like me, this is nothing short of tragic. A calamity of unimaginable proportions. No matter what I may be today, I am essentially a village man at heart.

Taming the tiger

Taming the tiger

THE name Eldrick Tont Woods does not ring a bell as Tiger Woods, yet both names refer to the same person, the man famously known around the world as Tiger Woods.