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RANKED 2026 Report shows Nigeria’s digital traffic dropped 26% amid AI

RANKED 2026 Report shows Nigeria’s digital traffic dropped 26% amid AI

By Emmanuel Okogba Nigeria’s digital media ecosystem recorded a 26.2% decline in total readership traffic in 2025, according to the newly released SquirrelPR RANKED 2026 Report, signalling a major shift in how audiences consume news and how influence is measured across the industry. Total traffic across Nigerian digital media platforms fell from over 1.04 billion […]