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Positioning Your Brand Through PR Storytelling

Positioning Your Brand Through PR Storytelling

By Stanley Olisa According to the 2017 Global Communications Report published by the University of South California’s Centre for Public Relations, the top three trends that would dominate public relations practice in the next decade are Digital Storytelling, Social Listening, and Social Purpose. Storytelling actually tops the list of communication tactics in modern public relations. […]

How people in Sokoto State perceive the impact of COVID-19

How people in Sokoto State perceive the impact of COVID-19

Coronavirus disease 2019 (COVID-19) is a contagious disease caused by severe acute respiratory syndrome, coronavirus 2 (SARS-CoV-2). The first known case was identified in Wuhan, China, in December 2019. The disease has since spread worldwide, leading to the globally ravaging pandemic. COVID-19 pandemic was confirmed to have spread to Africa on February 14, 2020, with […]

Asiodu, the last titan after Ahmed Joda (4)

Asiodu, the last titan after Ahmed Joda (4)

By Eric Teniola Continuing with Chief Allison Ayida’s quote from last week, this concludes the discourse on super permanent secretaries and other civil servants who served under General Gowon between 1966 and 1975. FROM the family viewpoint, the third contender for the one mistake is that I did not leave the Civil Service in 1973 […]