October 16, 2015

Sprite Triple Slam activation electrifies UI

Sprite Triple Slam activation electrifies UI

Zenith Bank Basketball league

Excitement was heightened at the University of Ibadan (U.I.) in Oyo State recently, when the Sprite Triple Slam experiential activation took over the campus with amazing displays of freestyle Basketball, Music and Dance skills by the students, and a brilliant musical performance by award-winning, reggae-dancehall singer and songwriter, Patoranking.

The International Conference Center at the University of Ibadan, which hosted the event, was filled with students who not only experienced the energy of Sprite Triple Slam but got refreshed with drinks provided by the sponsors, Sprite, the delicious lemon-lime flavoured drink.

Commenting on the Sprite Triple Slam activation, the Senior Brand Manager, Flavours, Coca-Cola Nigeria Limited, Toyin Nnodi, described the platform as a youth-oriented one which is aimed at enabling youths creatively express fresh, free-spirited, originality inherent  in them.

“We are aware that Ibadan has a lot of amazing talent. The amazing acts we saw during the five-day town storms and the main activation which held underscores the uniqueness of the city.”

The Sprite Triple Slam activation is an avenue for Sprite consumers to express themselves in Basketball, Music and Dance,” Nnodi said.

She added that the activation would be held in four other  Nigerian university campuses. Enugu State University of Science & Technology, Imo State University, Rivers State University of Science and Technology and University of Lagos.