By Emeka Aginam

Running on Android 5.0 and powered by a 2000mAh non removable battery and other innovative features that excite customers, the introduction of Alcatel OneTouch Pop Star in the smart phone ecosystem has actually raised the bar.

Launched late last year in the market, the device which has already attracted market attention according to market findings appears to to be toast many smart phone lovers.

Viewing experience and camera
Crafted with good viewing experience, the phone comes with a 5.00-inch touchscreen display with a resolution of 720 pixels by 1280 pixels.

The smart device is also packed with a 8-megapixel primary camera on the rear and a 5-megapixel front shooter for selfies.

Performance
Powered by 1.3GHz quad-core MediaTek MT6580 processor, and 1GB of RAM, the device can never disappoint end users when it comes to performance.

SIM specification
With connectivity options including Wi-Fi, GPS, Bluetooth, the device is a dual SIM (GSM and GSM) smartphone that accepts two Regular SIMs.

Similarly, the device which has already survived market competition as a result of exciting features has 3G Sensors like proximity sensor, ambient light sensor, and gyroscope.

Competition
Although there are similar devices in the market, the product has created its own market as it has no rival in the mid range phone series as a result of its affordability.

Battery life
It has some of the best battery life you can get in a smartphone today, enough display for consuming media, reading, browsing and social networking and double the storage you get on other high end smart phones.

Coming at a time when features like removable batteries and expandable storage are being shoved aside in favour of elegant all-metal designs, the device is one of the very few decent smartphones that you’ll find in the market that sets out to excite everyone to do more as a result of cutting edge technologies embedded in it.

Bottom-line
The Alcatel OneTouch Pop Star is a trustworthy and dependable device. The product is very affordable and you can’t go wrong with it.

Meanwhile, Alcatel was established in established in 2004 as a joint venture between Alcatel-Lucent of France and TCL Communication of China.

The company is the manufacturer of the One Touch mobile and tablet series. Alcatel OneTouch is an international mobile technology brand which designs, develops, and markets globally a growing range of mobile and internet devices. The company is known for its OneTouch range of Android smartphones.