By Chris Onuoha

LAGOS — Managing Director of Aleph, in Sub-Saharan Africa, Mr. Stephen Newton, has promised to reposition the digital business space and to unlock the potential within Nigeria’s digital ecosystem.

The company recently unveiled its presence in Nigeria, at a press briefing in Lagos.

Speaking at the launch, Newton said: “Aleph is thrilled to bring our cutting-edge technology and digital advertising expertise to Nigeria. We are committed to helping brands connect with millions of consumers in underserved markets across the country and beyond, unlocking the potential of Nigeria’s digital ecosystem.

“The company aims to give brands access to every digitally connected user in Africa, with over 1,000 participants in Nigeria already benefiting from the programme.”

Also speaking, Managing Director of Aleph in Nigeria, Tintin Imevbore, said: “Aleph has built localised tech solutions for advertisers of underserved markets in Africa and we provide credit to our advertisers, allowing them to run their campaigns and expand their reach without limits. We also offer a comprehensive suite of digital advertising solutions that include media planning and buying and reporting and digital media education, among others.”