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Afrobeat is being commercialized today— Seun Kuti

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By Benjamin Njoku

Afrobeat artiste,  Seun Kuti is currently disturbed following what he describes as ‘the commercialization of Afrobeat’ genre by the  emerging  Nigerian musicians.

Senu, who’s known for being outspoken made this remark   recently, while speaking at the listening party of his new album, “Black Times.”Speaking  on Afrobeat still gaining more recognition  across the world, the maverick musician regretted that the genre has been commercialized by the emerging Nigerian musicians compared to what it presented in the past.

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“I don’t think there is any lost ground, except for the fact  that the genre has been   commercialized.  And it’s because we don’t  represent the elitist narrative in this country”, Senu posited.

However, despite the  odds,  Senu said Afro-beat will continue to exist in the minds of  lovers of the genre.   “Afro-beat is music for the mind that is mature enough to expand itself.  It is not about what we want to do when we were kids. It’s what we want to do when we are adults. There has to be pop music for the mind that is still discovering itself. There is no way anybody can stop that. “

Speaking further, Senu said “What I do with my music is not about popularity or commercial success. I’m carrying a touch, an idea, a message. For me, I’m Fela’s son. I am also a musician. Afro-beat is my legacy, something that is in my blood; it belongs to me. I’m not like anybody else that would say that Fela is his father. That’s good but you know, I am Fela’s blood,” Senu added.

According to him, his new album, “Black Times is a true reflection of my political and social beliefs. It’s also dear to my heart.”

The album which is Senu’s  5th  body of work was released under Strut Records. It featured a selected  pop stars including the iconic guitarist, Carlos Santana, Yasiin Bey (formerly known as Mos Def) and vocalist Nai Palm of future-soul quartet “Hiatus Kaiyote.”

Senu, the  youngest son of the Afrobeat legend Fela Anikulapo Kuti, Fela Kuti is a global music figure who is famous for leading his father’s Egypt 80 band.

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