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I was scammed nurturing my brand, reveals Thelma Okoro

By Benjamin Njoku

Celebrity stylist and CEO of ONYC Hair brand, Thelma Okoro, has come a long way as a Beautypreneur despite the initial challenges she faced when she started off her career.

Thelma Okoro

According to her, “I was scammed during the early stage of nurturing my brand, both financially and from foreign partners that sent me very low-quality products. If I had given up or been selfish enough to send bad products to my new customers, I would not be here right today; there wouldn’t have been ONYC Hair after all these years,” she said.

Adding, she said “ONYC Hair is my first brand. I invested everything earnings into the business and I’m grateful that it was a success. That’s why I urge people to follow their passion. One obstacle does not equate failure.”

With a strong desire to help women become more confident and fabulous in their skin, Thelma moulded her career through experience and education in her passion. Before establishing her ONYC Hair, she has worked with an impressive variety of companies such as Chanel Cosmetics, and Estee Lauder Cosmetic Company.

She further cited the challenges she faced while setting up an international brand. “Meeting people of diverse cultures is definitely one of the perks. I get to explore while being productive. If we can travel more, we will realize we have so much in common as human beings than we have apart. I love to learn about what makes people who they are,”she stated

In this era when migrants are being abducted and sold into slavery, she called on young Nigerians to follow their passion if they truly believe in it.

She recalls that before migrating to the United States, she was just a typical Nigerian young girl who got into the University of Abuja. It was during that time that she met her husband.

“After my graduation, we moved to South Africa for two years due to his job and then finally moved to the U.S. He is an American citizen. While in South Africa, I went to an International beauty school in Johannesburg which helped me secure an excellent job with Estee Lauder Cosmetic Company. It was the first job I landed in the US, and I am not complaining,” she revealed.


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Comments expressed here do not reflect the opinions of vanguard newspapers or any employee thereof.