Digital switchover will boost viewership experience — Zhang, StarTimes CEO
StarTimes has already shown their worth in the past seven years, changing a lot in the pay-television market. For example I can still remember in 2010 when StarTimes just launched in Nigeria, if you want to buy a competitor’s decoder you have to pay N27,000. During this period the exchange rate was just about N120 to one dollar. Today, 2017, seven years later, the exchange rate has gone up to N360.

