In readiness for the 9th Lagos Motor Fair/3rd Auto Parts Expo, the indigenous companies are not left out as all the big names in the lubricant sector have all declared their interests to participate in this year’s event, leveraging on the outstanding success recorded in the 2013 edition and the build up to the 2014 edition.
The lube giants are Mobil, Total, MRS, Forte Oil, Lubcon, Ascon Oil, Honeywell, V-Gold, Techno oil, and Pepco.
The 3rd auto parts expo, which is slated for May 4 to 7, will run concurrently with the Lagos Motor Fair, which is a 7-day event.
The event, which has been tagged the Gathering of the heavy weights in the lube sector by these big names, will be providing a platform for all brands to rub shoulders and harness the various opportunities provided by this platform.
The lube giants, while stating their level of preparedness, revealed that they have been working round the clock with the organising committee to ensure a great outing.
They also said that they will be at the expo with a wide range of products, ranging from the multigrade engine oil for petrol and diesel engines, semi-synthetic multigrade engine oil for petrol and diesel engines, super vehicle performance engine oil, mineral-based multigrade engine oil for petrol and diesel engines, mineral-based mono-grade engine oil for petrol engines and other allied products.
The fair and expo, which has already been dubbed a brand promoter, was described by these giants as a platform to retain the potency of their brands and enhance visibility in the market.
In confirmation, the Chairman Organising committee and the MD BKG Exhibitions, Mr. Ifeanyi Agwu while commending the efforts of the all the stakeholders in the industry in the build-up to the events, noted that exhibiting at shows of this nature provides a significant opportunity to enhance brand visibility, promote new and existing products, generate leads, and drive incremental sales.
Mr. Agwu revealed that “a whole lot of the brands who started with us and are still with us can testify to this. They have moved to greater heights.
“That is the beauty of trade shows. They take you to another level by consistently keeping you in the minds of your target audience. And we will not relent in making the dreams of these exhibitors come true because of the faith they have put in us over the years.”
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