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Adaptive technology drives our innovation – LG

By Omolola Shobowale

In bid to ensure that consumers get value for their money by producing life changing innovative technologies that will help consumers live a better life, LG Electronics has stated that adaptive technology drives its innovations.

LAS VEGAS, NV – JANUARY 11: A G6 series LG Smart TV with Google TV is displayed at the LG Electronics booth at the 2012 International Consumer Electronics Show at the Las Vegas Convention Center January 11, 2012 in Las Vegas, Nevada. CES, the world’s largest annual consumer technology trade show, runs through January 13 and features more than 3,100 exhibitors showing off their latest products and services to about 140,000 attendees. AFP

Stating how this came about, Rajesh Agnihotri, Head of Corporate Marketing, LG Electronics said; “Not only are tools changing, so are lifestyle processes as a result of new technologies such as Refrigerators, TVs mobile phone, sound systems, cloud computing and wearable. Building an all-inclusive society through technology would require a lot of innovation matched with the relevant skill to do so.

It has to be done bearing in all manner of people with different form of abilities and disabilities alike with utmost demonstration of mutual respect for all, to be able to freely engage and integrate them, by giving all a sense of inclusivity in the larger society.

“An inclusive society is only possible when all human beings are given a sense of belonging in a world full of inequality, injustice and deprivation. A world where those with some form of deformity feel left out in the scheme of things because of the mental or physical state they have found themselves. Today the story is changing as a result of the advancement in modern technology, which is helping to create an inclusive society like never before, where all human beings can proudly call their own and participate actively in contributing to the advancement and development of human race.”

On technology products enhancing the society, Agnihotri said; “LG Electronics has continued to design programmes and products that promote inclusivity in the society. For instance LG has continued to recognize the challenges faced by physically challenged persons in the society, thereby creating a platform suitable to help them actualize their various dreams of acquiring knowledge to live a more fulfilling life.

“We have done this by providing a platform for people with disabilities to build a career with the aid of technology, which would no doubt help to improve the quality lives all over the world. The evolution of technology has reached a point where anything is available at the touch of a button with greater innovation.”


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