Chief Gabriel Okoye a.k.a Igwe Gabosky is about to put an end to the menace of video piracy in Nigeria as he concludes plans to roll out a new nationwide distribution platform better known as G-Media come next year.
Unveiling the project to the media during the week, Gabosky lamented that the problems with Nollywood started because “we did not build on the momentum that the industry gathered after it’s birth.”
Gabosky said, the practitioners were so amazed by the phenomenon, as they failed to realise the need for real structures that would ensure that the success would last a long time. “It is time to put things right and that is what we are doing with G-Media,” he said.
“Distribution has often been identified as the major problem with Nollywood, as enthusiastic audiences are unable to get their hands on the movies they love to watch due to inadequate distribution, which allowed piracy to thrive at a globally unprecedented 82 percent penetration.”
According to him, “we have worked very hard for many years to put this distribution platform together so that our people can enjoy the movies they have always loved without having to go through hassles to get them.”
Gabosky who was the brain behind some of the early movies such as “Nneka the Pretty Serpent”, “Tycoon”, “Beyond the Vow”, “Picadilly” and “Wedlock of Blood”, accessed the funding support of the Bank of Industry, BOI, to set up the distribution network.
The first phase of the project, according to him, will commence in January, next year with 25 stores spread across the nation, 30 regional distributors as well as 4000 community distribution stores.
It will also leverage on a state of the art web portal system that will link all distributors, and major stakeholders to the central system for sales and statistical information as well as transparency of the system.
The G-Media distribution project stands on firm grounds with support from the BoI, FCMB and the additional funding from the $200 million intervention fund for the creative industry.
“ However, the project is expected to commence in January, 2014, with the distribution of “Half of a Yellow Sun”, an adaptation of Chimamanda Adichie’s novel,Mahmud Ali-Balogun’s “Tango with Me”, Charles Novia’s ‘Alan Poser’ and Gabosky’s age-long movie, “Battle of Musanga.”
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