How small businesses can adopt modern strategies, survive Nigerian market
In today's fast-paced business world, technology is changing the game for many businesses, and this is especially true for how businesses market and sell their products. Adapting to these changes is no longer a choice; it's a must for business survival and those who don't keep up are in danger of falling behind.
How to stop hustling and start positioning for wealth
The word positioning means to be well placed in a path of opportunity, ready and able to harvest, extract, and leverage opportunities when they show up. This means that positioning that creates wealth involves three things – a path where opportunities flow, your position on that path and your ability to extract and leverage opportunities […]
DIY Investing: Despite Knowledge, You Could Still Lose Money
DIY investing stands for “do it yourself investing”. This is a type of investing in which the investor does not take any help from investment advisors or financial planners or any other professional. DIY investing has been gaining in popularity in Nigeria and around the world. This is largely because of the low barrier to entry […]
Retail investors take positions in MTN public offer
· What is remarkable about the offer – Stock Exchange boss By Emeka Anaeto, Business Editor As the ground-breaking public offer of the 575 million units of ordinary shares of Nigeria’s telecom giant, MTN Nigeria, gets underway, feelers from the stock market indicate excitement that could lead to an oversubscription. But the parties to the offer […]
Unlocking the potentials of AfCFTA: Impact on Insurance services
Global trade and commerce has always been driven by deliberate partnership and agreement reached amongst countries of the world to harness individual country’s potentials, especially where they have competitive advantage over the others. The essence is to make services and goods available to their citizenry. Efforts in this direction are age long, traceable to […]
Strategy for creating brand awareness
As we come to the end of the year, it’s time for us to take stock of the topics we have discussed thus far. We have defined a brand and how to build one, your value proposition; how to position your brand, and so on. Now, it is time to get your message out there. […]
