Recapitalisation empowers insurers to protect manufacturing sector — Report
By Rosemary Iwunze Following the conclusion of the insurance industry recapitalisation exercise, the sector is now expected to protect Nigeria’s manufacturing sector against costly industrial risks. It is also expected to have significant implications for manufacturers whose operations are exposed to risks ranging from factory fires and machinery breakdowns to marine cargo losses, engineering failures […]
Promotion as a marketing tool: Does it really reward consumers?
Every year, especially to the year end and at the beginning of a new year the media is awash with promotional campaigns, and consumers are sucked into the frenzies of reward offers by producers of goods and services in the country.
Change-A-Life presents annual January 1st Live show
As is it’s tradition over the years, Change-A-Life project has held its annual TV Program scheduled for every first day of each new year to usher in the year and also to showcase the body’s achievements over the year.
Dana Electronics unveils Philips 9000 LED TV
Dana Electronics Limited distributor of Philips electronics in Nigeria has unveiled a new Philips television 9,000 LED Pro series.
Lekki Worldwide strengthens brand identity with CSR
In pursuit of the strategic objective of giving back to communities around the Lekki Free trade Zone, Lekki Worldwide Investment Company Limited, the Special Purpose Vehicle (SPV) set up by the Lagos State Government to promote the Lekki Free Zone Project has donated a block of classrooms to the Ilege community, one of the communities in Ibeju Lekki whose land was acquired for the development of the Lekki Free Zone Project.
Marketing Edge Publisher bags NIMN Fellow
Publisher, Marketing Edge Magazine, a seasoned journalist and marketing communications consultant, Mr. John Ajayi has been conferred with the fellowship of the National Institute of Marketing of Nigeria, (NIMN), along with 38 others at a colourful event held recently in Lagos.
