By Ayo Onikoyi

It was all glamour and glitz for Kiffy Glow Empire and its creative director, Uzochukwu Ifeoma at the just concluded Nook International Fashion Weekend 2024 as she unveiled her collection, Ada Collection 2024.

According to her, “ Ada Collection” featured outfits with designs that show sustainability, creativity,

class , cultural expression and innovative designs of the ankara fabrics with a blend of Western style to create designs for women of all classes.

Ifeoma believes that fashion is a way of life, your style and your identity and no one should set the rules of fashion and style, saying that fashion is yours, own it and style it your best way.

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” ‘Ada Collection’ is a treasure of the beauty of Africa, showing the essence and beauty of Africa and its culture. The collection shows how class, nature, creativity, love, sustainability and elegance can be achieved using Ankara material with a little blend of Western and African style, while telling a story of nature, love, the beauty of Africa and the beauty of life itself,” Uzochukwu Ifeoma Florence said.

She explained that the main purpose of ‘Ada Collection 2024’ is to be easily accessible to a wide range of individuals by producing stylish , elegant and affordable ankara designs while maintaining quality.

According to her, the collection is unique for its feel on the skin, the fabrics are uniquely made to protect the skin from solar radiation, to make you super comfortable in your own skin.

The fabrics for Ada Collection were mostly carefully sourced to boost the confidence of “The Nook International Fashion Weekend 2024 is more than just a fashion show, It is an evidence of my brand’s eagerness to showcase Kiffy Glow Empire to the world ” says Ifeoma.

She further said that Kiffy Glow Empire aims to be recognised globally and be on the Forbes list.