For a woman, her hair is as important to her as the food she eats to stay alive. Not only does it define her physical outlook, it also forms the foundation of her self-esteem. But the question of the right hair to wear is often the most disconcerting exercise for women as there are many hair extensions in the market.

But in the opinion of Sandra Aburime, a hair care expert and merchant, who has been in the business for over six years, virgin hair is the best of all.

With options from wigs, bundles, raw hair, weave-ons, virgin hair remains her choice because, “Virgin hair is an organic, unprocessed human hair from a single donor. It is completely free from dyes, bleach, perms and hand washes. It’s usually from humans. I believe every business is lucrative if you know what you are doing and you have the passion and right approach to it, so yeah I would say the Virgin Hair Business is lucrative,” she said.

According to the Lucious Virgin Hair Chief Executive Officer, virgin hair is not as expensive as many think when you think in the long term durability.

“On the contrary, what many don’t know is that it is more economical to own a virgin hair than to go with braids and weave-on. Take for instance, it costs about 15,000 to braid or fix your hair which would last for 3 weeks or 4 weeks maximum and after that you would need to fix your hair again spending another 15,000 which if you ask me, makes no sense. It’s more or less like a “penny wise pound foolish” case when you can just get a virgin hair for about 70,000 or less, once and for all, that would last you for 5 years or more depending on how you maintain it before thinking of changing it,” she added.

Lucious Virgin Hair founded and owned by Sandra Aburime has carved a niche for itself as a top brand in Nigeria.

“As a brand with so many years of experience we have been able to stay on top due to our top quality products and good customer service. Our key goal is putting our customers first and paying attention to details,” Aburime stated emphatically.

Sandra Aburime founded Lucious Virgin Hair in 2012. Her journey into entrepreneurship began far back in her university days.

She said it all started as fun because she enjoyed shopping then realized she could actually sell and make extra money for herself and that was it, the rest was history as they say. After graduation she had made a lot of money and was already a millionaire.

Sandra Aburime hails from Ewu Local Government in Edo State, Nigeria. She attended Federal Government Girls College (FGGC), in Benin City, Edo State. She first got a diploma in Computer Engineering from the University of Benin and then a Bachelor’s degree in accounting from the same university.

Her Lucious Virgin Hair, over the years has grown exponentially not only in staff strength but also in size. She has branches in many States across the country with a great turnover rate. Her dream, according to her, is to have branches all over the world and to create more employment opportunities.

“I would also love to create a platform for young and new entrepreneurs to thrive in, create a free skill acquisition scheme to empower youths who would love to go into hair business and styling,” she stated.

Vanguard