By KENNETH EHIGIATOR
LAGOS—Nigerian travellers now have a wider connection network, as British Airways and Iberia Airlines’ merger set off with the inauguration of of the International Airlines Group, AIG, which talks had been in the works in the last year.
While British Airways will avail Nigerian travellers of its wide North American network in the merger, Iberia is expected to offer easy connections to Latin America where there had been no direct air link with Nigeria.
Following the merger, IAG officially became listed on the London Stock Exchange and Willie Walsh was installed as Chief Executive Officer.
Both airlines will continue to operate under their existing brand names and the new company will carry over 62 million passengers a year to over 250 destinations.
By combining British Airways’ extensive network to North America and Asia with Iberia’s to Latin America, customers will have considerably more choice of destinations and frequencies.
The new company’s headquarters will be in London, with board meetings taking place in Madrid.
Said Walsh: “IAG has a great future ahead of it. The first two airlines in the group, British Airways and Iberia, will retain their strong brands and have complementary networks that operate from two of the biggest hubs in Europe.”
The merger will lead to annual synergies of 400 million from year five and benefit IAG shareholders and British Airways’ and Iberia’s customers and staff.
“British Airways and Iberia are the first two airlines in IAG but they won’t be the last. Our goal is for more airlines – but, importantly, the right airlines – to join the group. Today is the first step towards creating a multinational multi-brand airline group.”
In addition to the merger, last year British Airways and Iberia received approval from the European Union and the US Department of Transportation to form a transatlantic joint business agreement with American Airlines, providing customers with greater access to a global network of more than 500 destinations, discounted fares and more convenient connections.
The joint business also gives greater rewards to frequent flyers who will be able to ‘earn and burn’ miles on both BA, Iberia and American flights across the Atlantic.
The joint business will enable the airlines to launch new routes that would not have been economically viable for a single airline and a new route from Heathrow to San Diego which is due to launch on 1 June.
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