By Ayo Onikoyi

The creatives in the entertainment space have received a boost in the form of a platform called DYDX that seeks to use technology to provide solutions to some of the challenges bedevilling the industry. The platform which is powered by a popular entertainment lawyer, Tope Salami and two other partners, Gbemi Ajibola and Dayo Salami was born out of the need to provide not just legal solutions but business services.

With DYDX already dominating discourse in the entertainment industry among entertainers, the group said they are hoping to make it an ecosystem, breathing out various solutions and making positive impacts across Nigeria and beyond. 

“The essence of DYDX is very simple- It is a solution-driven platform for creatives with a good reliance on technology. We have been able to realize the daily problems entertainers face and we are here with a fast and sustainable solution, not just through legal services but also business services. We have done a lot legally, we are here to offer more with DYDX, a general solution formula”.

“It means a lot to their career because we are coming in as a structure engineer and you can imagine a creative having his/her legal, current business, future business and other things at rest with DYDX. It is a form of breathable air for us,” the founders stated.