By Chris Onuoha

The world’s largest food and beverage producing company Nestle, has come up with a new size of her richly blended coffee mix brand, “Nescafe 3 in 1” to an upgraded 25g pack, while maintaining its original quality and flavour.

The product which was unveiled to the public in Lagos recently by the company attracted numerous fans of the brand and Nestle customers, to party and enjoy the rich flavour and aroma Nescafe coffee mix offers while embracing the new pack.

NESCAFE, being a flagship brand was invented by Nestlé in the 1930s that aims to deliver rich, bold flavor in an instant. The innovation according to official statement from the company has helped farmers reduce labour and post harvest crop waste.

It also mentioned that it is refreshing to note that helping farmers is something Nestlé is still passionate about today. In Nigeria, Nestlé continues to offer great instant coffee options to deliver that rich and bold flavor to consumers.

The statement also quoted that over the years, the NESCAFE Original 3 in 1 has delighted consumers with its rich creamy taste mixed with the irresistible coffee aroma, now offering a new size, ‘the NESCAFE Original 25g’ for the perfect cup of coffee.

“NESCAFE Original 25g is formulated to provide the thrill to ‘Start Strong, Finish Strong’ for all those who know to start their day with the coffee experience,” it stated.

At the launch in Lagos, the Managing Director and Chief Executive Officer, Nestlé Nigeria PLC, Mr. Wassim Elhusseini said, “At Nestlé, we constantly explore and aim to push the boundaries of what is possible with foods, beverages, and nutritional health solutions to enhance quality of life and contribute to a healthier future for everyone.

We are excited to present NESCAFE Original 25g to all coffee lovers in Nigeria. We believe that the science of the recipe is excellent and the size delivers the perfect cup that Nigerians love.”

Also speaking at the launch, the Category Manager for NECSAFE in Nigeria, Mr. Gbenga Alabi said, “Nigerians have loved the rich creamy taste mixed with the rich coffee aroma of NESCAFE for many years. We are therefore excited to offer NESCAFE Original 25g which helps constitute a perfect cup at an affordable price, within the context of the current economic challenges. We believe that Nigerians will continue to enjoy their NESCAFE the way they love it, and we are proud to be a part of this experience.”

While speaking about the brand, he disclosed that the coffee contains a number of beneficial nutrients, including riboflavin (vitamin B-2), niacin (vitamin B-3), magnesium, potassium, and various phenolic compounds, or antioxidants. “Experts say that these and other ingredients in coffee can benefit the human body in various ways. One serving of NESCAFE Original 25g offers up to 112 (Kcal) of Energy to start strong and finish strong every day,” remarked Alabi.