Epara, a luxury skincare brand has been launched in Lagos. The products which were exclusively launched into Harrods in April 2017, was introduced to the Nigeria market last week.
Speaking with its founder, Mrs. Ozohu Adoh , an Oxford graduate who was formerly employed in the oil-and-gas sector, but now a full-time entrepreneur, she confirmed that the Epara range was created from her own journey of suffering with severe skin sensitivity, uneven skin tone and hyper-pigmentation.
Mrs. Adoh has created a holistic line from start to finish, which works to address needs women of colour have had no answers to, serves to empower black women within the beauty industry and works to economically empower men and women throughout the continent. By applying her skills and knowledge to position Epara as a successful business venture, her goal is to see more ranges created by and for black women.