By Benjamin Njoku
WITH the ongoing book tour for her latest work, The Smart Money Woman: An African Girl’s Journey to Financial Freedom gaining momentum, personal finance expert and founder of The Smart Money Africa movement, Arese Ugwu is definitely on course to set a new record in the book industry.
In fact, since the tour kicked off a month ago in Ibadan, Oyo State and made its way through to Lagos, Delta and Akwa Ibom States, readers, fans and all inspired by the book have been treated to events and personal interactions with the author of their current favourite book.
So far the tour events have included book readings, meet-and-greets, book signing, Q&A sessions, and conversations over cocktails. The feedback from the guests at the tour stops has been overwhelmingly positive, with many especially applauding the author’s initiative in bringing the book and her message of financial freedom to the masses herself. Arese is stopping at nothing to promote the dying reading culture in Africa. Being a trusted and acclaimed voice in the discussions about money and financial wellness, Arese currently co-hosts two talk-show series that are helping shape the new narrative on personal finance in the media, engaging young Africans on the importance of financial literacy and the impact it has on helping them get money, keep money and grow money as they drive the continent forward.
The Smart Money Woman: An African Girl’s Journey to Financial Freedom is Arese’s latest offering as she ventures into storytelling, spinning a juicy tale about four girlfriends in Lagos, Nigeria navigating incredible money woes and coming out victorious. Through the interesting scenarios of her fictional characters, she offers practical, step by step advice and solutions for a number of financial issues from investment and debt to budgeting and entrepreneurship.
The book is a juicy tale about five girlfriends in Lagos, Nigeria navigating incredible money woes and coming out victorious. Zuri, a single 28 year old woman living the upper-middle class life as a senior manager at a top firm but despite appearances, she finds herself broke, unable to make ends meet and in dire need of a lifestyle change. Along with her best friends Tami, Lara, Adesuwa and Ladun, Zuri grows a little and learns a lot. Through the interesting scenarios of the fictional characters, Arese offers practical, step by step advice and solutions for a number of financial issues from investment and debt to budgeting and entrepreneurship.