Bettymovil Nigeria Limited, trading as Rapido, an SMS predict and win game organisers, said by December 2010, a new game will be introduced into the market, as first millionaire in Rapido Million Promo gets rewarded.
Speaking, Imeh James, Chief Operating Officer of Bettymovil, at the prize presentation ceremony to the first millionaire in the Rapido Million promo said that by December 2010 the company will be unveiling a new game, stating that the new game will be a game changer; “and I assure you, that many more Nigerians will be transformed to millionaires status by the Rapido game.”
He said that the game provides players the opportunity to predict the outcome of major football league games with the use of GSM phones to win some cash.
According to the COO, he said that the company as a socially responsible company is working on a scheme to introduce a fantasy league game on Rapido where winnings will be kept to fund grassroot football development in Nigeria.
He went on to say, “as a company with strong international brand and opeartions, we benchmark ourselves by observing strict compliance with international best practices on running consumer promotions and gaming services. We will continue to ensure that our opeartions are credible, transparent, trustworthy and promotes confidence and fun for our stakeholders.”
Further, he said, “in view of these objectives, we have recently upgraded the IT infrastructure at our customer service centre and will be migrating today to a more robust technology platform to improve our service delivery and customer relationship management for our customers.”
Bettymovil is the main commercial brand of the international Mobils Sportbook Company based in Barcelona, Spain, with operations in four countries in Africa, Albania, India with start up stages in Mexico and China.