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TomTom Super Eagles road show excites Lagos, Ibadan

Nigerian football fans in Lagos and Ibadan were treated to loads of fun as the TomTom Super Eagles road show took off in grand style on Thursday.

The ‘Believe in the Super Eagles’ campaign, which is organised by HotSports, is aimed at drumming up support for the Super Eagles as they prepare to participate in the South Africa 2010 World Cup.

Thursday’s shows treated crowds in Ikeja, Iyana Ipaja (both in Lagos) and New Gbagi and Challenge in Ibadan to exciting performances where they also had the opportunity to sign the giant Super Eagles jerseys on display.

The road show continues on Friday in Lagos (Mile 2 and Yaba) and Ibadan, before heading for Enugu, Ibadan, Calabar and Kano.

The Lagos road show set out from the head office of Cadbury Nigeria Plc in Ikeja in the morning, and management and staff of the makers of TomTom, the official candy of Nigeria’s national teams, were the first to experience the fun and sign the symbolic jersey.

After opening the signing session, Cadbury Managing Director, Mr. Alan Palmer, said he had no doubts that  the Super Eagles would make Nigerians proud in South Africa.

He said, “We will be watching out for their performances as we will also continue to give them total support.”
Cadbury’s Commercial Director, Mr. Idorenyen Enang; Supply Chain Director, Mr. Alastair Gore; Finance Director Ms Yimika Adeboye; Senior Brand Manager, Candy, Mrs Bimbo Alabi; and other members of the company’s hierarchy took turns to sign the jersey.

The Lagos show then moved to the Computer Village, Obafemi Awolowo Way axis in Ikeja and then on to Iyana Ipaja, where fans, including pregnant women, formed long lines to sign the jersey that will be presented to the Super Eagles on May 20 in Abuja.

Ibadan also witnessed huge turnouts at New Gbagi and Challenge, where even schoolchildren were eager to get a feel of the action.

An excited Chief Executive Officer of HotSports Nigeria Ltd, the organisers of the road show, Mr. Taye Ige, said he was happy to be involved in the historic event which will help inject new belief in the Super Eagles.


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