Okhma Global, a marketing and communication firm, and consultant to the Carnival Calabar and Festivals, as well as Cross Rivers State Government in partnership with the Calabar Carnival Commission as announced the unveiling of the latest brand-new offering that seeks to meet the yearnings of the millions of revelers, who participate annually at the Calabar Carnival which is reputed to be Africa’s biggest street party.

‘Face of Ediye’ is the new Carnival Icon. ‘Ediye’ which means beautiful in Efik is a celebration of tradition and culture. A project that aims to showcase the natural beauty, heritage, elegance of our women – showcasing all things beautiful in Africa An opportunity to be the face of the Carnival and Cross River State for the next 12 months and win remarkable prizes.  An online beauty campaign of sophistication accessible to women between the ages of 18-30 years old. Interested applicants can visit  www.faceofediye.com  to apply.

In anticipation of the Calabar Carnival & Festival starting from the 1st – 31st December, our theme song titled ‘Special Place’ has been released.