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Evolving technology: The Archos example

Evolving technology:  The Archos example

Archos player

Archos player

If there is one field that knows change, it has to be technology. The definition of a computer in the 1930s is very different from the definition today. It might even be different tomorrow. Tech companies who want to stand the test of time, know how to evolve, adapt to and thrive in their ever-changing environments.

One of such companies is  Archos. A pioneer in the portable audio and video player market since 1988, Archos now specializes in Android Tablets and Smartphones. Between, 1988 and now, it has been a testament of adapting to succeed.

In 2000, Archos launched the Jukebox 6000, the first MP3 player combined with a hard disk. In 2008, Archos launched the first generation Internet Tablets, and then the first ever Android powered tablets in 2009. In 2013, Archos launched its first generation of Smartphones with the Archos Platinum series.

In a relatively stable market Archos continues to gain market stakes. The company recorded a revenue increase of 25% in the second quarter of 2015 compared to the second quarter of 2014.

The company said that the growth was due but not limited to   Proven success in Africa and the Middle East on the horizon.

Archos

Archos

Archos, by way of its Egyptian partner, has been met with success in Africa. The entry into this market allowed Archos a place in the Top 5     bestselling tablet brands in Egypt in 2015.

More recently, Archos has started developing the same strategy in other countries like Saudi Arabia, Senegal, Nigeria, and soon Algeria.

A smartphone line that was well-received by retailers and customers Archos currently offers a large range of smartphones, produced in the biggest mobile phone factories with high quality guarantees.

Since its entry into the market at the end of 2013, Archos has become a major player in contract-less smartphones in France and Europe.