…. Launches ‘Fyndr’ Platform

A UK-based Nigerian entrepreneur, Odera Muoma, has returned to the country after 25 years to establish structured businesses under a newly formed company, Rheel Group, beginning with the launch of a service-connection platform known as Fyndr.

Muoma, who spent over two decades in the United Kingdom working across technology, construction and facilities management, said his decision to return was driven by a desire to deploy his international experience toward building sustainable systems in Nigeria.

According to him, the goal is not merely to set up businesses but to address operational gaps across industries through structured platforms and transparent processes.

“You have a home. Always remember that,” he said, explaining the motivation behind his return.

“If history shifted your stability and redirected your labour to grow another nation, then going there is not weakness. It is strategy. Go where opportunity exists, then create opportunity where you are from.”

Rheel Group operates across multiple sectors and currently oversees two subsidiaries—Rheel Estate Limited and Rheel Technology Limited.

While the estate arm focuses on improving property transactions in Nigeria, the technology subsidiary develops digital platforms aimed at helping businesses and service providers connect more efficiently with customers.

The group’s first platform, Fyndr, is scheduled for launch in Abuja this March.

Muoma explained that the platform operates on a “Request, Connect and Deal” model, enabling users to submit service requests and get matched with verified providers.

“In many cases today, people rely on word of mouth or endless online searches to find services. That process is slow, unreliable and sometimes risky,” he said.

“What Fyndr does is introduce structure. You submit a request and within minutes you are connected with service providers who are already verified and available.”

At launch, the platform will focus on three key service categories—real estate, cleaning and home maintenance—selected based on high daily demand in urban areas.

“These are services people look for almost every day. When systems are fragmented, people waste time searching, negotiating or verifying credibility. The platform simplifies that entire process,” he added.

Beyond service connections, Muoma said the company aims to support small Nigerian businesses with tools that enhance visibility and boost sales.

One of the early beneficiaries is GoodFind Paints, a small-scale paint manufacturing firm in Abuja, which is expected to leverage the platform to expand its market reach and distribution.

“Many small manufacturers produce quality products but struggle with visibility. If we build the right systems around them, they can reach more customers and grow sustainably,” he said.

Rheel Technology Limited is also developing additional platforms designed to improve product visibility and create income opportunities for users through digital participation.

Muoma said the broader vision of the group is to build systems that enhance trust, transparency and economic inclusion.

“We need to start building real solutions that solve real problems rather than chasing trends or venture capital cycles,” he said.

“Nigeria has produced impressive technology companies, but there is still room for platforms that address everyday operational challenges across industries.”

He added that supportive government policies would play a crucial role in enabling local innovation and helping Nigerian entrepreneurs build and scale within the country.

“For us, this is about building systems that help people participate more easily in the economy,” he said.