By Emeka Aginam
With Latin America, Middle East, Africa and Asia as the key geographies to benefit, one of the global leaders in providing mobile solutions beyond VAS, Comviva last week announced a strategic partnership with MasterCard to launch a first-of-its-kind open loop Mobile Money Partnership Program.

With the partnership, Comviva and MasterCard will help the more than 2.5 billion financially under-served consumers globally to gain access to mainstream financial services – via their mobile phone.

Building upon its leadership in technology, Comviva has created a solid ecosystem of trusted business relationships and symbiotic partnerships. This has enabled Comviva to deploy a large number of Mobile commerce solutions across the globe.

However, Comviva’s mobiquity is a multi award winning mobile financial solution that has already crossed over 55 deployments, 490 million subscribers in 38 countries. With mobiquity mobile users can quickly, easily and safely access a range of financial payment services. It also provides multiple proven integrations – including payment, banking, credit card and ATM switches and systems.

Meanwhile, Manoranjan Mohapatra, CEO, Comviva while Commenting on this strategic partnership with MasterCard said that , “With our established leadership in empowering mobile money technology across geographies, we are thrilled to support MasterCard’s first-of-its-kind open loop Mobile Money Partnership Program.

“Our dominance in emerging markets makes us as an unequivocal partner of choice for MasterCard to cater to underbanked segments with intuitive financial services. With mobile financial services turning into a key business strategy for banks and telecom vendors, this program will also give the right impetus to financial and social inclusion.”