As part of efforts aimed at rewarding its customers, Access Bank has further rewarded 15 individual and 15 corporate customers with charges-free transaction for life in the bank’s Customer Engagement Campaign (CEC).
With this development, according to a statement from the bank, the lucky winners stand to enjoy exemption charges in any transactions made to the bank such as deposit, withdrawal, Automated Teller Machine, ATM, Visa requirement account details, Cost of Transaction (COT), amongst others.
In addition, the bank said each winner will be given a certificate in respect of the charges meant to be enjoyed for a whole lifetime.
Speaking at the 6th draws held in Lagos last week, Head, Product Management Team, Access Bank, Mr. Victor Ohalete, said apart from rewarding customers’ loyalty, the promotion is to also to reward customers’ unflinching connection with its product offerings.
He noted that with the merger of Access Bank and Intercontinental Bank, winners in the promo that have account in Intercontinental Bank would also be eligible to same privilege of charges-free transaction.
Ohalete explained that the bank decided not to reward the winners with cash because it wants more value creation for them, stating that it would be more beneficial for the customers’ in terms of savings and growth of their business.
“This is about life-long relationship and not about cash. Cash reward is finite but what we are doing to these customers that emerged winners is to empower them to create value by themselves. What they saved from the charges free transaction could be plowed back to the business. There is no limit to value,” he said.
He further stated that the bank was committed in its resolve to reward consumers through other various innovative products and services, adding that the promo is primarily for the bank to get information that will enable it relate with both old and customers.
One of the past winners, the Managing Director, Timothy Niyi Auto Company, Mr. Timothy Demerin, who was present at the event, said with the charges- free transaction, his company would save N500, 000 annually.
Full of commendations for the bank’s gestures, he noted that he would channel the proceeds back to his business.
Some of the winners that emerged from the draws include Okafor Oguo, Nnewi branch; Anthony Enebeli. Benin branch; Oly-Carms Ventures, Owerri branch; and Mshelizza Media Links Limited, among others.
Those who were contacted on telephone expressed gratitude to the bank for the free charges, stressing that they would continue to do business with the bank.
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