In an effort to reward its subscribers, Airtel Nigeria has launched a new product called “My Airtel My Offer” (MAMO).

The service which is designed to deliver flexible offers to every subscriber is applicable to both old and new customers, promises to be exciting and special when they dial a unique code which enables customers learn about Airtel’s various new schemes and offers without receiving any call or SMS on their mobile phones.

Deepak Srivastava, Chief Operating Officer of Airtel, said, Airtel’s MAMO is uniquely design based on a clear understanding of customers’ usage behaviour and preference.  “It will give customers access to latest and value-enhancing offers that suits their specific needs.”

Srivastava explained that ‘MAMO’ is yet another proof of Airtel’s unwavering commitment to introduce to the market, innovative, relevant and customer- centric solutions, he further added that the launch of MAMO, perfectly complements the company’s bouquet of affordable and equally ground-breaking products and services.

“This is a new and fresh approach to empowering our customers to choose and personalise their rewards, unlike the traditional promotions and rewards mechanisms. With the aid of technology and systems, My Airtel My Offer service has been developed with a unique ability to suggest the right product and offer to each customer within Airtel’s network.”