By Princewill Ekwujuru

The newly launched Chivita Active campaign is beginning to inspire consumers to live a healthy active lifestyle.

The campaign, C’mon Get Active, is inspiring a new social movement by consumers who are voting for active health by easily integrating Chivita Active into their daily routine as a partner in their journey for improved wellness and healthy lifestyle.

Chivita

Speaking on the campaign, Chi Limited’s Marketing Director, Mr. Probal Bhattacharya, said that the objective of Chivita Active’s  C’mon Get Active campaign is to challenge consumers to say YES to active health and it was being achieved based on numerous positive consumer feedbacks received.

“We are still observing the trends and are excited by the responses so far. The C’mon Get Active  campaign would continue to raise awareness and motivate, as the community of consumers who have voted for wellness through active health continues to grow,” he stressed.