By Adetutu Audu

GX Media House, a full-service branding, design, and communications agency headquartered in Abuja, has successfully delivered the inaugural training programme for the IPAWAS (Investment Promotion Agencies West Africa Secretariat) digital investment platform, marking a significant milestone in West Africa’s regional investment promotion infrastructure.

The intensive three-day training, held from 11 to 13 May 2026, brought together Investment Promotion Agency (IPA) officers from ten ECOWAS member states: Sierra Leone, Senegal, Liberia, Guinea-Bissau, Guinea, The Gambia, Ivory Coast, Cabo Verde, Ghana, Togo, Benin Republic, and Nigeria. Representatives from ECOWAS participated as the IPAWAS Headquarters throughout the programme.

A Platform Built for West Africa’s Investment Future

The IPAWAS platform is the first operational digital investment promotion infrastructure in the history of the IPAWAS institution, a unified, professional system that presents West Africa’s investment opportunities to global investors, facilitates real-time investor inquiries, and enables regional coordination across twelve ECOWAS member states.

GX Media House led the conceptualisation, design, and development of the IPAWAS platform in close partnership with senior directors from ECOWAS, incorporating structured reviews with senior directors from member IPA agencies at key development milestones, and receiving final sign-off from the heads of those agencies before delivery. GX was also responsible for the design and delivery of the full training programme.

The three-day curriculum covered 19 sessions across 17 hours of instruction, equipping IPA officers with end-to-end capabilities including account management, investment opportunity listing, investor inquiry management, team administration, analytics and reporting, and platform governance.

“This training represents more than a software handover,” said Folahan Johnson, GX Founder and Chief Executive. “We handed over a functioning institutional backbone, one that positions West Africa’s investment agencies to engage global capital markets with the same professionalism and digital presence as any leading investment region in the world.”

A Historic Handover

The programme concluded on Wednesday, 13 May, with a formal handover ceremony in which GX Media House officially transferred operational control of the IPAWAS platform to the IPAWAS Secretariat and its member states. Participating IPA officers departed the training having created real, live investment opportunity listings on the platform, not simulations, with content immediately visible to global investors.

The IPAWAS platform features a public-facing investor portal with filterable investment opportunities by country, sector, and project stage; full country profiles for each member state; an investor inquiry management system; a Knowledge Hub; and an analytics dashboard for both country-level and platform-wide performance monitoring.

About GX Media House

GX Media House is a full-service branding, design, and communications agency based in Abuja, Nigeria. The agency delivers integrated communications strategy, digital platform development, content production, and training programmes for corporate, government, and regional institutional clients across Africa.