By Ozioruva Aliu

BENIN CITY – FOUNDER and Chairman of the Obamedo Foundation, Efosa Obamedo on Monday called on wealthy Nigerians across the country to go into philanthropy and channel more resources toward the development of rural communities.

He said that government alone cannot address the multifaceted challenges facing grassroots populations.

Obamedo made this appeal in Iguobazuwa, Ovia South West Local Government Area of Edo State, during the launch of his foundation which was also used to mark his 50th birthday celebration.

He also empowered 50 women from the community with cash gifts aimed at strengthening their small-scale businesses and improving household incomes.

He said “I felt the best way to launch this foundation and mark my 50th birthday was to honour my late mother by empowering 50 women instead of throwing a lavish celebration. Coming to my community to put smiles on the faces of my people is the best way I believe I should celebrate,” he said.

He noted that the Foundation was established to support the less privileged and complement government efforts in social development.

According to him, “foundations and non-governmental organisations remain integral parts of every society, regardless of how economically advanced a nation may be.

“No matter how rich a country is, there are still foundations and NGOs. They complement the government because we cannot rely on government to do everything.”

Obamedo stated, adding that the initiative is non-partisan and cuts across political lines.

Speaking further on the plight of rural dwellers, he emphasised that poverty alleviation goes beyond the distribution of cash.

“Reaching out is not just focused on cash, even though it is a direct way of assisting people. Alleviating poverty entails provision of clean water, healthcare services, and intervention in the education sector. Going forward, the foundation will definitely assist in these critical areas,” he assured.

He, however, used the occasion to make a passionate appeal to other well-meaning Nigerians to invest in grassroots development.

“It is not a competition. When people see what I am doing, others whom God has helped should also come back and give to their communities. Ovia South West is a unique local government, and I encourage everyone to give, no matter how little,” he said, stressing that collective action remains key to sustainable rural transformation.

Some of the beneficiaries, including Gladys Gabriel, Onoriode Anabel, Victoria Kenneth and Irene Uwadiae, expressed appreciation for the gesture, describing it as timely and impactful.

They commended Obamedo for remembering his roots and urged other philanthropists to emulate his example in supporting rural communities across the country.