By Cynthia Alo

TCL, a consumer electronics company, has reiterated its commitment to excellence in the consumer electronics industry, even as it pledges to expand its footprints across the globe.

The company disclosed this during a Dealers Meet tagged “TCL/Sims Dealers Meet” organised in association with their partner firm, Sims Nigeria Ltd in Lagos.

The event brought together successful dealers and distributors of TCL who had met the monthly and quarterly targets of the Dealer Scheme launched by TCL.

The scheme rewarded participants with return air tickets, local sightseeing, and the opportunity to explore TCL’s latest product range and future plans.  More than 70 dealers and distributors of TCL successfully fulfilled the targets and participated in the Business Dealers Meet in Lagos. The occasion also witnessed the presence of Mr. Simeon Eyisi, Chairman/CEO of Sims Nigeria Ltd, Mrs. Bernadette Eyisi, Chief Corporate Services Officer, Mr Ik Eyisi, Chief Operating Officer, Mr Fab Uzor, Chief Marketing Officer, as well as Mr Bose Anirban, General Manager.

The TCL representatives were: Mr. Daniel Ray, Sales Director TCL, Mr. Zhang Yiheng, TCL MEA Smart Screen Operations Director, Mr Ahmad Abdul Yusuf, Mr Majid Haider Niazi, Mr Alec Zhang among others. 

The Dealers Meet set the stage for insightful discussions and presentations on TCL’s latest product range and future plans. Thought-provoking conclave deliberated by industry experts were also part of the events, showcasing TCL commitment to fostering strong partnerships and expanding its footprints across the globe.

Speaking at the occasion, Mr. Ike Eyisi, Chief Operating Officer of Sims Nigeria Ltd said, “I am pleased to witness the overwhelming success of TCL/Sims Dealers Meet in Lagos, Nigeria. This event has not only strengthened our partnership but also showcased TCL’s commitment to excellence in the consumer electronics industry. We look forward to continued success and growth together.”

Reflecting on the success of the Dealers Meet in Nigeria, Mr. Zhang Yiheng, TCL MEA Smart Screen Operations Director said, “The Dealers Meet has been instrumental in connecting with our valued partners and the wider dealer network. I congratulate our dealers and distributors for meeting the targets and joining the event at Lagos, Nigeria.

“It also provided a valuable opportunity to showcase our new 115 inches TV and discuss our strategic vision for the future. TCL is dedicated to furthering its presence in the region to address the increasing demand for our trusted products.”

The Dealers Meet in Lagos, an important West African city, was a grand success, concluding on a positive note with Sims’ partners optimistic about the opportunities that it brought. The company boasts a comprehensive network, including government-approved research and development centres, dealers, distributors, and service centres.

The objective of the Dealers Meet was to reinforce the company’s collaboration with dealers and showcase TCL’s diverse product portfolio and facilitate discussions on upcoming plans and initiatives.