March 12, 2024

Date for 10th edition of AMVCA 2024 confirmed

Date for 10th edition of AMVCA 2024 confirmed
By Efe Onodjae

Multichoice Nigeria has announced May 11th as the date for the 10th edition of Africa Magic Viewers Choice Awards, AMVCA in Lagos.

According to the organizers, the event will take place at Eko Hotel and Suites, Lagos State, spanning two days between May 10th and May 11th. And will celebrate talents in film production, culture, fashion, music, and other aspects of African entertainment.

The organizers disclosed details of the 10th edition’s activities during a press conference held on Tuesday.

The AMVCA is an annual accolade presented by MultiChoice, recognizing outstanding achievement in television since its inception in 2013.

Speaking on the nominations, Head Judge for the 9th edition of AMVCA, Femi Odugbemi, according to him, the nominees list for this year’s edition will also be out on March 24. Continuing he added “the nominations for each category, the organisers said it is subjective to “specific criterias and processes” by the jury.

“The nominations of the AMVCA are determined by specific criterias and processes determined by the jury in conjunction with Delloite.

“One of such major changes is that the award categories have been reduced from 33 to 27, adding that the development was in order “to meet global trends and standards”.

“And the 10th edition of AMVCA will now see winners in 25 categories including 2 special recognition awards.”, he added.

Addressing the impact of the AMVCA, the Executive Head of Content & Channels, West Africa at MultiChoice highlighted its undeniable influence on the continent’s movie industry.

She said “let me give you some numbers – since inception in 2013, the AMVCAs have injected over N623 billion into the film and television economy, N9 billion in awards events, training, and logistics, creating over 27 000 long & short-term jobs through the development of critical skills and honoring the industry stars.“

Vanguard News