TimeON KAIROS Poly

By Mary Obaebor 

The importance of research, learning and innovation to the success of businesses and corporate entities in today’s world was emphasized at the relaunch of the Centre for Research in Enterprise and Action in Management, CREM, in Lagos.

The theme of the event was Promoting research, learning and innovation as key drivers to economic growth.

The Special Guest of Honour, Prof. Pat Utomi, buttressed the importance of research and innovation to the growth and development of business entities, most especially in the face of stiff competition. 

According to him, many organisations have become moribund due to the dearth of innovation and commended CREM for paying attention to research and innovation and tasked the staff members to match words with actions by promoting research.

Earlier, the Chairman of CREM, Dr. Godwin Nwakunka, said CREM started in 2018 and was propelled by experience gathered from the United Nations Development Programme, UNDP, stating: ‘’We thought we could replicate some of the things we learnt at UNDP. Our objective is to satisfy our clients.”

According to him, the relaunch of CREM was to reach more people and clients and that the outfit had mentored small firms and other relevant agencies. 

He further explained that the management of CREM had put in place modern facilities to help achieve the objectives and also set up an endowment fund to provide seed money for ventures and small businesses.

He revealed that knowledge development, management, and information technology were at the heart of research, and vital for the growth of a nation.

‘’We need data and outcome of research to provide goods and services or solve issues affecting people in the society. The bottom of the pyramid is the people, who need help and support, which is what research is all about.”

The chairman of CREM said the reason the nation has white elephant projects scattered all over the place is because of a lack of research.

He explained that government provides research grants to tertiary institutions and asked what they have done with the research outputs, adding: “Finance is not the problem but what we make of the results of the outcome of the research.”

Nwakunka said CREM is positioned to expand into the Niger Republic and some West African countries to promote new ideas on research and innovation.

CREM offers services such as research, learning and development, consulting, outsourcing, sales management amongst others and was  established in 2018.

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