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Why we’re partnering CFAO — JCB Equipment

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By Theodore Opara

•L-R: Head of Sales, CFAO Equipment, Idris Siyaka; MC/Comedian, UtiOghenevwogaga; Managing Director, CFAO Motors/Country Delegate, CFAOGroup Nigeria, Thomas Pelletier; Sales Manager, CFAO Equipment, StanleyAiluelohia; and General Manager, CFAO Equipment, Laurent Friederich, at there-launch of the KING LONG passenger bus and cargo van in Lagos 

CFAO Equipment, a subsidiary of the CFAO Group and authorized distributor of JCB construction equipment in Nigeria, organised a machine demonstration day in collaboration with JCB officials. The event held last Thursday at the Federal Palace Hotel was a gathering of industry stakeholders, customers and representatives of the two companies.

JCB District Sales Manager, West, and Central Africa, Ilias Chater, revealed that “we selected CFAO as our partner because they can represent us well and provide quality after-sales service, and we thank our customers for their continuous patronage’. He added that JCB has launched new models of construction equipment suitable for the African market with minimal electronics, fuel efficiency, adaptable to different sulphuric fuel levels, and easy to maintain.

After the keynote speech, the guests were ushered to witness a thrilling demonstration experience as different features of the JCB machines were showcased.

In the course of the event, CFAO donated a cheque of N150,000.00 to a young Nigerian, Idorenyin Francis Emmanuel who constructed a prototype of an excavator labelled with the JCB logo. The Country Delegate/Managing Director of CFAO Nigeria, Mr. Thomas Pelletier, said CFAO’s gesture was “ a way of encouraging Emmanuel in his education and innovation”.

Sales Manager for JCB Nigeria, Mr. Victor Ogbeide-Igiebor emphasized the role CFAO plays in ensuring that customers are offered high-quality maintenance services with genuine spare parts. Some of the JCB products distributed by CFAO in Nigeria include; Backhoe loaders, Tracked and wheeled Excavators, Teletrucks, Wheel Loaders, Vibromax, and Telehandler.

JCB was founded in 1945 by Joseph Cyril Bamford in the United Kingdom with a reputation for quality, efficiency and innovative products, serving the construction, logistics, agriculture, mining industries in different parts of the world.

CFAO has been in Nigeria for over 117 years. The group is well-known for its distribution of globally renowned brands with technical expertise for aftersales service.

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