By Destiny Eseaga

Leading smartphone brand in Nigeria, Infinix Mobile had announced prolific Nigerian music artiste, David Adedeji Adeleke, aka Davido, as its brand ambassador at a colorful ceremony which took place in Lagos, recently.

Davido

The premium smartphone brand designed for young people who desired to live a smart lifestyle, since inception in 2012, had been committed to building cutting-edge technology and fashionably designed dynamic mobile devices to create globally-focused intelligent life experiences through a merging of fashion and technology.

Speaking at the media unveiling, Infinix Marketing Communications Manager, Mr. Adetayo Odunowo, re-echoed the brand’s innovative culture from its formative years till date. He spoke about the unveiling and Infinix commitment to continually give their budding fans what they want and when they want it.

He said: “Apart from consistently dishing out world class gadgets, we at INFINIX Mobility Limited, understands that our fans are young trend setters and so is Davido’s fans and since we are a brand that is known over the years as bold and stylish, bringing Davido in as part of the team was a welcome development from all of us at INFINIX Mobility Limited,”

Infinix Mobile has distinguished itself from its competitors with its tech, bold, stylish brand persona which is a perfect mixture of technology and art. This has appealed to its target audience immensely and its “The future is now” mantra has also encouraged its young fans to be creative and be productively efficient in their various fields of specialization.

While both Infinix Mobile and OBO crooner, Davido possesses an International reach that is continually expanding, the new relationship is poised to set off a ripple effect of excitement through the minds of smartphone and music lovers.