Business

December 2, 2014

Lamudi unveils white paper on real estate in emerging markets

By Jonah Nwokpoku

As part of activity to mark one year anniversary in the Nigerian property market, property portal, Lamudi.com has unveiled a white paper on real estate in the emerging markets.

The report is a result of research in the real estate sector in Nigeria including 28 other emerging markets where Lamudi also operates.

Managing Director of Lamudi Nigeria, Obi Ejimofor told journalist during the anniversary and the unveiling of the white paper that the report was inspired by the need to address the dearth of data in the sector and further assist players in the sector make informed decision.

“The research should be useful to every player in the real estate sector. It has nothing to do with competition because the sector is large enough for all players but anything we can do to improve to improve housing affordability and access, is acceptable. All of us need to do more. We are celebrating 30,000 properties listed on our platforms but many more Nigerians are moving to the cities every minute.  That is more than all the properties we have all together right now,” he said.

“The white paper is based on lots of surveys that we have from our suppliers and customers and not of the actual transactional activity. For now if I am investor and i am looking at emerging markets and I am looking for where to invest in terms of the real estate sector, at least you can look at Nigeria, compare it with Ghana, Philippines or Mexico and see what the agents and the developers are saying and see where the growth is and then make informed decisions based on that macroeconomic view of the market,” he added.