By PROVIDENCE OBUH

Creative Focus Africa (CFA) initiative, aimed at promoting business intelligence has identified business education as a key to sustaining micro and small businesses in Nigeria.

The initiative is a business exhibition designed and targeted at micro and small businesses to promote business intelligence among them and a special vehicle powered by Urban Dice Design, a company that represents creativity, productivity and progress.

Over 30 Micro and Small businesses in the country, penultimate week, came together to showcase their products, especially made from locally sourced materials at a five day exhibition put together by the CFA.

Speaking at the event, Chief Executive, Czar Cadara, Engineering Business Firm, Mr. Zuberu Kadiri, said that over 90 percent of small businesses in Nigeria die within the first five years, adding, “Small businesses are the future and the backbone of every successful economy all over the world.”

To this end, he said that plans are underway to set up knowledge centre where it would train businesses monthly and give them business model from time to time.

Kadiri who is also a consultant of CFA, said, “Business education is the most important need of micro and small businesses anywhere in the world. There are small businesses with great products but because they lack the right business education, many of them cannot track and measure their progress.”

Participants at the exhibition includes: Yelloseesee Uwaoma Regular Biro Abstract Artist; Oremi Craft makers of locally sourced handcrafted bags and accessories; Bubbles and Scents makers of nature soap body cream, scrub, shampoo and perfume, among others. NYSC small business owners were not left out in the exhibition.

However, Ms. Omowunmi Imoukhuede, is the Founder of Creative Focus, Mrs. Alero King, Managing Partner, Berry Blossom Events and Styles, is the head of CFA event planning team.