By Prince Osuagwu
Nokia finally bowed to the powers of Android operating system in the smartphone world Monday at the kick off of the mobile World Congress in Barcelona, with the introduction of Nokia X family, including the Nokia X, Nokia X+ and Nokia XL smartphones.
These smartphones, run Android apps, Microsoft services and signature Nokia experiences. Before now, Nokia refused to touch the Android or other operating platform with a long spoon, preferring to stick to its Symbian operating system and later, the Windows operating system, when it pulled a massive partnership with Microsoft some two years back.
The Nokia X, Nokia X+ and Nokia XL are priced to capture the fast-growing affordable smartphone market and provide an on-ramp to Lumia and Microsoft services like Skype, OneDrive and outlook.com
Introducing the devices, Executive Vice President of Nokia’s Devices & Services, Stephen Elop, said that Nokia has connected billions of people around the world, and has with the new entrants demonstrated the designs to connect the next billion people to great experiences.
“Our deliberate approach is to offer four tiers of products including our affordable entry-level devices like the new Nokia 220; our entry-level Asha touch phones like the new Nokia Asha 230; our new Nokia X, X+ and XL smartphones primarily for growth economies; and our Lumia portfolio, which is where we introduce the greatest innovation and provide full compatibility with the Microsoft experience,” he added.
The Nokia X family features Nokia’s renowned handset quality and design, with a fresh, tile-based user interface inspired by the Lumia family. All devices come with Fastlane, a screen which lets people switch between apps more smoothly.
Elop described the Nokia X family as an affordable introduction to popular Microsoft services, including free cloud storage using OneDrive. With the purchase of any Nokia X family smartphone in select markets, people will get one month of Skype’s Unlimited World Subscription, ideal to make international calls to landlines in more than 60 countries and to mobile phones in 8 countries.