December 13, 2013

Samsung trains enterprise partners on display solutions

Samsung Electronics West Africa (SEWA) has once again blazed the trail with the training of itstechnical partners in Large Format Display (LFD) and Hospitality Displays (HD) Solutions.

The two day training which held at the prestigious Intercontinental Hotel, Victoria Island, Lagos, was conducted by technical personnel drawn from Samsung Electronics Corporation, Korea and the European Display Organization.

The training is aimed to capacitate itsenterprise partners to sell, install and maintain LFD and HD solutions.This will be a firstof such initiative in the fast growing Nigerian professional display market.

According to the Head, IT Solutions, SEWA, FolasadeOyelayo, “The hands-on training is designed fortechnical personnel of our partners. It is the first of such training and we plan to have many more with our partners in the nearest future.

“From next year, we shall be having both sales and technical training for our enterprise partners. It covers an introduction to Samsung wide range of LFDs, HDs and the software that drives all Samsung professional displays -MagicInfo. We envisage better and exciting times in future for these partners.”

MagicInfo software gives complete control of media content on Samsung large-format screens which is supported by a global network of distributors and partners. It is simple to install and use, allowing effortless display control from a web-based portal. All fully optimised for Samsung Display, consumers will enjoy the flexibility of full screen or Multi-Frame layouts, with added administrator functionality for greater control of local screens.

Also speaking at the event, the Product Manager, Large Format Display, SEWA, Anu-RotimiAgboola described the training as successful. She said, “Large Format Displays (or Digital Signage Displays in other parlance) are beginning to get popular in Nigeria as corporate, quick service restaurants, shopping malls, churches,schools are latching on to its immense ROI and benefits.

The demand for our LFDs for video wall usage is very encouraging as the solution is less expensive and saves energy than the typical LED outdoor solution. This growing demand necessitated the invitation to our partners, so that they can be well trained to sell, install and maintain LFD and HD solutions”.

The Samsung LFD and HD solutions are highly affordable and allow businesses to engage with their audience effectively while providing for all essential digital signage needs.With a unique design and impressive features like the brightness sensor and embedded media player, LFD is ideal for any business.