Pink Pearl Foundation, the organisers of the Pink Ride Lagos, a cycling show to promote Breast Cancer awareness have announced that the Saturday event will be flagged off by Her Excellency, the wife of Lagos State Governor, Bimbo Fashola.
Interested cyclists are to join professional cyclists who will ride on mapped routes in Lagos that will include Ikeja, Oshodi, Festac, VictoriaIsland, Ikoyi and Lekki. The event will flag off at 8 am on Saturday while free screening and consultation for Breast Cancer will go on simultaneously.
The organisers are, among other things, using sports for their campaign. They have enumerated some advantages of sports in checking cancer and why the Pink Ride in Lagos.
The Chief Executive of the non- profit organisation, Mrs Orode Okpu said that through Pink Ride in Lagos, they are aiming at the following:
1. Reaching at least 18 million Lagosians with the message of early detection of breast cancer; helping them understand the reality of this killer disease, and the need to be breast aware, and be proactive about it.
2. Providing free breast cancer screening and consultation to at least 500 women in Lagos at 2 select location one on the mainland, and the other on the Island.
3. Encouraging people to exercise regularly, and helping them see how that can reduce their risk of developing breast cancer. Keeping fit is very important.
4. Breast cancer is a sad phenomenon. Pink Ride Lagos is our fun, happy and interesting way of bringing the message of Life to as many as we can reach.