The Arts

July 11, 2013

Etisalat, AAF flag off Lagos Photo Festival 2013

Etisalat, AAF flag off Lagos Photo Festival 2013

*One of the images from previous photo festival

By Japhet Alakam

FROM October 18 to November 7 2013, art enthusiasts especially lovers of photography will be thrilled in a spectacular way as activities for the 2013 Lagos Photo Festival, the first international art festival of photography in Nigeria kicks off.  This was disclosed by the organisers AAF  and major sponsors, Etisalat and Eko Hotels and Suites while announcing the start of this year’s activities in Lagos last week . The activities include,  the official Launch of LagosPhoto Festival 2013, the 2013 edition of Etisalat Photography Competition and the official launch of the LagosPhoto Mobile App.

Speaking at the event, Azu Nwagbogu, Director of African Artists’ Foundation (AAF,)disclosed that the festival sponsored by Etisalat Nigeria and Eko Hotels and Suites, and organised by the  (AAF) is part of an on-going project designed to use art in public spaces – “art reclaiming public spaces” – as a medium for increasing societal awareness. The festival which is held annually started four years ago and is aimed “to utilize the talents we have in Africa” and it features emerging photographers alongside established photographers.

On his part, Mr. Steven Evans, Chief Executive Officer of the most innovative Telecommunications Company in Nigeria, Etisalat, disclosed that the company has once again thrown its weight behind the African Artists’ Foundation (AAF) for the 2013 edition of the Lagos Photo Festival with theme: ‘The Megacity and non-city.

*One of the images from previous photo festival

*One of the images from previous photo festival

Lagos major event

Mr. Steven Evans stated that the company was delighted to be part of the Lagos Photo festival as it has increasingly become a major event Lagosians, Nigerians and indeed Art Aficianados around the world look forward to every year. On the company’s involvement in the Festival, Mr. Evans said both Lagos Photo Festival and Etisalat share intrinsic attributes, one of which is to provide a platform to communicate ideas, innovate, nurture talent and promote passions.

Speaking further, Mr. Evans said, “Etisalat is committed to sharing in the passions and aspirations of our customers, whether in sports, music and arts; and will continually explore other laudable projects such as the Lagos Photo to be a part of.”

On what this year’s festival will deliver, Joseph Gergel, Co-Curator, LagosPhoto Foundation said the theme: The Megacity and the Non-City, will look at both the development of urban centers in Africa and the influences of technology, through the Internet, digital revolution, and examine how they have transformed photography and our sense of place in a globally connected world.

She also disclosed a new partnership with World Press Photo, a preeminent international competition and exhibition that features the best of photojournalism worldwide, which will bring its annual exhibition to Lagos sponsored by Etisalat to be showcased alongside the festival from October 18th to November 7th 2013.

Following on the theme for this year, Head of High Value Events and Sponsorships Ebi Atawodi, announced the launch of the Official LagosPhoto Mobile App. She said, “We partnered with LagosPhoto to build the official festival app – the first of its kind in Africa. The app will serve as an ultimate guide to the festival, exhibition locations and most importantly a showcase of entries for the Etisalat Photography Competition. Etisalat will also work together with LagosPhoto to include innovative digital installations which demonstrate the importance of social media and digital content in our lives today.

Part of the event was the official announcement of Etisalat Photography Competition by Wunikan Mukan, Brand Director, LagosPhoto Foundation. According to her, in its bid to nurture and develop emerging photographic talent talent in Nigeria, Etisalat and LagosPhoto 2013 present the Etisalat Photographic Competition themed: The Megacity, for interested amateur photographers are required to capture the city of Lagos in their own unique visual language.

Launched in 2010, Lagos Photo is the first and only international arts festival of photography in Nigeria. In a month long program, events include exhibitions, workshops, artist presentations, and large scale outdoor prints displayed throughout the city with the aim of reclaiming public spaces and engaging the general: public with multifaceted stories of Africa.

This year’s edition will open with a fundraiser themed ‘Observation No Be Crime’ in September at Eko Hotel & Suites, Victoria Island after which the official exhibition and Grand Opening Ceremony will take place on the 26th of October. Call for entries for The Etisalat Photography Competition will begin from the 5th of July and end on the 31st of August.