Finance

September 24, 2012

Unity Bank encourages saving culture, rewards customers

BY PROVIDENCE OBUH

To further encourage savings culture among Nigerians, Unity Bank Plc has rewarded two of its customers with Hyundai cars each for emerging star prize winners in the bank’s saving Promotion (promo). Meanwhile, Mr. Ahmed Yusuf, Executive Director, IT and Operations, revealed the bank now has a robust IT platform in terms of service delivery.

The two customers who received the star prize award for participating in the bank’s “Aim, Save and Win promotion,” Irufemi Mary of Afuze branch Benin, Edo State and Abubakar Usman of Madoni branch Jigawa State, six other customers won six refrigerators and five Generating Sets to bring the total number to 13 winners.

Speaking at the Bank’s second national draw of the Promo in Lagos, Yusuf further emphasized that the bank emerged third in the country to receive the ISO as a result of its efficient platforms.

He said, “Without contradictions, I can tell you in terms of service delivery, we have one of the best robust IT platforms in this sector, our mobile payment system is the most efficient in this country, in terms of technology and service delivery, we are one of the most efficient, for instance, we have the capability of rewriting our transactions within any part of this country.

“In terms of mobile banking ours is the best in this country, I make payments from my phone, in terms of ISO standards we are the third bank to get the International Standards Organisation (ISO) certification, that is to show you the kind of service standards that we have.

For the promo, the ED explained that the promo was part of the bank’s contribution to the growth of the economy by inculcating a savings culture in the people and as well reward loyal customers, especially who those who bank with them.  According to him, “The significance of the promo is that we as an institution have a crucial responsibility to direct people towards best economic practice with the development of themselves and the economy and our contribution is to inculcate the saving culture which is primary for any effective economic development.

“We are looking at how much attention people pay to their children’s future, how much attention people pay to building their own house. These are the things that are important to us, because whether we do the promo or not, we still advertise for people to come and open account with us.”

Describing what he called value of information, he explained that the promo aided the bank in getting information about what the people want to become while the customers savings improved, saying, “In terms of value of information, it is very rich.”