By Theodore Opara
Kia Motor Corporation posted a 15 per cent global sales growth last month with total sale of 208,704 vehicles.
During the period Kia posted year-on-year sales increases in all of its overseas regions – 45.2% in China (34,419 units sold), 26.6% in Europe* (40,840 units sold), 26.3% in North America (51,887 units sold), and 3.7% in general markets* (40,222 units sold), while sales in the home market of Korea declined by 9.7% (40,706 units sold).
Cumulatively, through the first seven months of 2011, Kia’s global sales have increased by 19.1% year-on-year to reach 1,412,191 units. North America has experienced the highest gain to date in 2011 of 38.9% (330,086 units sold) while the remaining regions have all shown strong cumulative year-on-year sales increases: 22.2% in China (237,859 units sold), 18.5% in Europe (268,970 units sold), 13.1% in general markets (286,225 units sold) and 5.8% in Korea (289,051 units sold).
Kia’s best selling model in overseas markets for the month of July was the C-segment Cerato (known as ‘Forte’ in some markets) with 34,452 units sold.
The Sportage compact CUV was the second best seller with 28,079 units delivered, while the Sorento mid-size CUV, B-segment Rio and Soul urbancrossover vehicle followed with 21,408, 19,403 and 16,102 units sold, respectively.