Mobile Week with GSM

August 9, 2009

Samsung Jet makes global debut

By Emmanuel Elebeke

Samsung Electronics Co., Ltd. last week unveiled the latest smart mobile handset, Samsung Jet, at a series of global launch events in Dubai , London , Singapore which also coincided with official presentation to dealers in Lagos . Samsung says that with the new product users can enjoy the benefits of both advanced features of a smart phone and easy-to-use user interface of a conventional mobile phone, which would open a new chapter in full touch mobile history and  brings a brand new concept of mobile phone to consumers.

Described as Smarter than a smartphone, Samsung Jet is said to have the latest smartphone features which include multi-task manager and Microsoft Exchange ActiveSync, bringing user-friendly menu navigations in a sleek and compact design.

According to the manufacturers, the product boasts of world firsts in both display technology and speed of performance. Its pioneering 16M WVGA AMOLED display (3.1”) offers the most vivid and colorful full touch mobile experience available.

The WVGA AMOLED screen provides a resolution that is four times higher than a WQVGA screen. Its 800MHZ application processor delivers breathtaking speed and stunning performance, with the fastest full touch.
Vice President Sales & Marketing Group –– Middle East & Africa Mobile Communication Division, Digital Media & Communications Business, Samsung Electronics, Chuljin Kim, said, “Samsung Jet provides a seamless and accumulated technology leadership and pursuit of perfect craftsmanship. Our aim is to deliver ultimate satisfaction to our consumers and I believe that Samsung Jet answers the calls of today’s mobile users who want smart features and easy-to-use user interface. This product perfectly reflects our consumer-oriented strategy.””

According to him, with its eye-catching brilliant screen, Samsung’’s latest TouchWiz 2.0 user interface gives an unrivalled user experience and includes iconic new features such as motion UI, smart unlock, customizable widget screen, which are all perfect for managing your life at work and at play.

Samsung’’s Dolfin Internet browser is designed to let users surf the net and access popular websites, especially social networking sites, with ease and speed
The browser enhances the mobile internet experience by allowing users to view up to five web pages simultaneously and bookmark their favourite websites as widgets on the phone’’s homepage. A built in ad-blocker, multiple downloading and background downloading feature, and multi-purpose address field, and it further enhances the experience while Dolfin’’s unique one finger zoom enables users to zoom in and out of web pages using only one hand.
Unlike many smartphones that sacrifice features for form factor, Kim said Samsung Jet packs all of this into a super sleek body and super cool frame.

Samsung Jet also boasts a host of multimedia features including a 5 mega pixel camera, built-in GPS , DNSe and SRS Sound effect technology for superior sound quality, and DivX and XviD video support for hassel-free video downloading and viewing. The launch featured the latest in live technologies and entertainment, the events provided  an exciting hands-on experience with the new handset. The events also marked the culmination of a global teaser campaign, where one lucky winner from each country unpacked a Samsung Jet ‘‘live’’ for the first time.