Breaking News
Translate

NBC, MITI to drive commercialisation of Made-in-Nigeria products

By Emmanuel Elebeke
ABUJA
—Nigerian Brands Carnival, a trademark platform of Brands Carnival Project Development Nigeria Limited is to partner the Ministry of Industry, Trade and Investment to promote Made-in-Nigeria goods.

The Project Coordinator of the Nigerian Brands Carnival, Mr. Adegboyega Ojuolape, confirmed this when he paid a visit to the Minister of State for Industry, Trade and Investment, Hajia Aisha Abubakar in Abuja.

some of the made in Nigeria goods

He said the ideas behind the partnership is to the encourage entrepreneural drive among Nigerians, aimed at promoting the celebration  and patronage  of Made-in-Nigeria products to boost the nation’s economy.

Ojuolape noted that the collaboration was aimed at marketing Made-i-Nigerian  products that are currently lying dormant and unrecognized on the shelves.

He  further stated that the project would explore opportunities for the Nigerian manufacturer and budding entrepreneurs to ensure the projection and protection of Made in Nigeria brands. According to him, “it is in this reality that we are creating a sustainable platform that would serve as a proactive response to the need for Nigerians to celebrate, promote and patriotically support Made-in- Nigeria products.”

Ojuolape also drew attention to what he described as “an increasing call from different quarters for Nigerians to start patronizing locally made goods and services”, highlighting the need for manufacturers, entrepreneurs, public policy formulators and top government officials to have a common platform that crystallizes the issues and to call out, in one voice, to all and sundry, in a quest to restore Made-in-Nigeria to a place of pride in the hearts and minds of the citizens and the world.

Responding, the Minister of State for Industry, Trade and Investment, Hajia Aisha Abubakar expressed her ministry’s willingness to partner with organizations in promoting patronage for Made-in-Nigerian products.

“We are here to see how we can leverage on what you are doing to develop the economy and also how our members who are into SMEs can key into what has on ground, benefit from it and help in developing the economy generally.

“The Nigerian brands carnival, a trademark platform of brands carnival projects development Nigeria limited, is coming against the backdrop of a comparatively challenging business environment, where entrepreneurs have gone on to create exceptional brands of product and services that are largely qualitative, but unfortunately generally unknown and under rewarded.

“Our focus is to deliver a Nigerian brands carnival that truly reflects possibilities in the country for all its people by  championing the call to action from the private sector, celebrating and rewarding those that have brazes the trail, whilst delivering a word-class event to the enchantment of all stakeholders.

“The expressions of interest are coming in and our working team has been assembled to respond appropriately. Work is ongoing as we speak to deliver to the stakeholders an exceptional even that promises that promises to inspire, entertain and challenge all and sundry, focusing the spotlight on amazing and industrious capacity of Nigeria entrepreneurs and the efforts of government at diversifying the economy.

Ojuolape also drew attention to what he described as “an increasing call from different quarters for Nigerians to start patronizing locally made goods and services”, highlighting the need for manufacturers, entrepreneurs, public policy formulators and top government officials to have a common platform that crystallizes the issues and to call out, in one voice, to all and sundry, in a quest to restore made in Nigeria to a place of pride in the hearts and minds of the citizens and the world.

Responding, the Minister of State for Industry, Trade and Investment, Hajia Aisha Abubakar expressed her ministry’s willingness to partner with organizations in promoting patronage for made in Nigerian products. She said the ministry would support and empower SMEs through impartation of technologies, engineering principles and practices for the production of equipment that will meet international standard as well as sustenance of a flourishing local, capital goods and industries.

 


Disclaimer

Comments expressed here do not reflect the opinions of vanguard newspapers or any employee thereof.