The management of  La Casera Limited, makers of La Casera, Latina and Nirvana soft drinks made good their promise when they formally presented the new brand ambassador-Miss La Casera  with a brand new  2012 KIA salon car and a cash prize of N1million.

In his remark, the Chief Operating Officer of the company, Mr. Prahlad Gangadharan said Miss La Casera  is the first to get a car as a prize, along with the One Million Naira cash. He said that this was done as part of the year-long celebration of La Casera th Anniversary.

Miss La Casera (r) receiving her car gift from the officials of the company

Also speaking at the event, the Marketing Manager, Mr. Benson Abraham explained that Miss La Casera  the Corporate Social Responsibility vehicle of the company through which it gives back to the society, as well as reach out to the needy and less privileged.

The newly crowned La Casera Queen Antoinette Igebu expressed enthusiasm, to be the face of brand. ”I am very elated and proud to be La Casera 2012 and I hope to have a very impactful reign.

She explained that the most exciting part of being Miss La Casera is the fact that she would be serving as the Corporate Social Responsibility (CSR) vehicle for company through which the brand will reach out to the needy and less privileged in the Society.

It would be recalled that Antoinette Igebu was recently crowned as the sixth Miss La Casera during the Most Beautiful Girl in Nigeria (MBGN) event held in Benin, Edo State.  The crowning of the 2012 Miss La Casera coincides with the 10th Anniversary celebration of La Casera carbonated soft drink which was introduced to Nigeria in 2001.