Technology

Black Friday: Outdated online listings may undermine retailers — Google

By Juliet Umeh Nigerian retailers preparing for Black Friday may lose ready-to-buy customers if their Google listings carry outdated opening hours, unanswered phone numbers or old product photographs. Google’s Director for East and West Africa, Olumide Balogun, gave the warning as Nigeria prepare for Black Friday and December festive shopping season. Black Friday falls on […]
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10 ways faith based organizations can leverage social media

Digital media is changing the tools we use to communicate and how we communicate. Today, churches without a digital presence are losing their relevance. Digital media is a powerful tool that will open doors and opportunities to engage with people who rarely, if ever, will step foot in a church building. Here are 10 ways faith based organizations can leverage social media: Listen to learn: listen to what your target audience are talking about on social media. Pay attention to what they comment on and what they post on their timeline. Once you get the central topic, you can tailor your message to their interest.

Why Twitter means more than you think

Many people are still under the erroneous impression that social media is strictly for the youth. Some even call it waste of precious time, gossiping. But, those are to say the least, far from the purposes twitter truly means to serve. It is your window to the world. It enables you to get real-time updates about what matters internationally. With over 316 million monthly active users, the global platform drives meaningful conversations in real time by enabling any voice to echo around the world instantly and unfiltered.

Fit for shopping: Yudala launches Gyming with the stars

Online and offline retail chain, Yudala recently launched a new Corporate Social Responsibility, CSR, initiative to promote fitness, wellness and entrepreneurship among Nigerians. Tagged Gyming with the Stars, the event which held in Lagos also doubled as the unveiling of YUBOSS, an entrepreneurship scheme targeted at jobs and wealth creation for Nigerians in partnership with Access Bank Plc and Airtel.

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