Finance

First Bank named Nigeria’s strongest brand in 2026 by Brand Finance

First Bank, West Africa’s premier financial institution and financial inclusion service provider, has been recognised as the strongest brand in Nigeria in the “Nigeria 25 2026” ranking by Brand Finance, a leading independent brand valuation and strategy consultancy. The Bank achieved an AAA+ rating, the highest possible distinction, underscoring its unmatched brand strength and leadership […]
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Brand Visibility: Calypso leverages on music

When brands tend to connect with consumers, it clings to a platform that consumers can easily align with, this was the case with Calypso Linqueur drink when it identified music as mechanism to promote its brand image and entrench visibility in the market.

MAMA 2010: Airtel sponsorship, what economic benefit?

Princewill Ekwujuru In the wake of the recent economic meltdown , how to maintain a consistent record of good performance in  market share term, and contribute to the growth of the economy  became a major challenge for telecommunication companies. As the financial crisis storm raged across both developing and developed economies, bringing down institutions of […]

Serial bailouts as growth strategy!

Nigerians may be forgiven if they do not know that the cumulative effects of the policies of Central Bank and Ministry of Finance (MOF) are generally responsible for the level of economic growth and price stability in the country.

You are primitive, Tukur tells National Assembly members

The former Chairman of Revenue Mobilisation Allocation and Fiscal Commission, Engr. Hamman Tukur, who headed the commission when the salaries and allowances of political office holders were fixed, has described the behaviour of members of the National Assembly in allocating to themselves illegal allowances as primitive, stating that they have no such powers.

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